No-contract StraightTalk wireless service gains traction at WalmartAaron Baker - Director, Content and Partnerships
With the US economy still on the rebound, prepaid has experienced a surge in customer additions. Postpaid wireless carriers realize it, and they're doing their best to catch on and/or purchase prepaid carriers - exemplified in Sprint's recent purchase of Virgin Mobile. Wherever there's money to be made, Walmart seems to be all over it, and the telecom industry is no exception with the official launch of their StraightTalk wireless option. Partnering with Tracfone, the nation's largest retailer is expanding the pilot program nationwide to its 3,200 locations. StraightTalk offers two plans: for $30 per month, customers receive 1,000 minutes, 1,000 text messages, and 30 MB of web access; the $45 plan offers unlimited calls, text messages, and data. Both plans are prepaid and are contract-free.
So, what say you? The lineup isn't the most feature-rich one in history, but for the price, it's hard to beat. With more and more prepaid providers (and possibly T-Mobile, if "Project Dark" rumors come to fruition) offering unlimited plans around the sub-$50 price point, will postpaid companies respond?
Source: Engadget Mobile