RIM building

RIM last week announced its plans for a "cost optimization program" that would see an unspecified number of employees laid off in order to eliminate redundancy and reallocate resources. Today those layoffs began, with some employees at RIM's Waterloo offices reportedly getting a pink slip shortly after arriving to work yesterday morning. As many as 200 workers were said to have been let go, although concrete numbers have yet to be confirmed.

It's always disappointing to learn that people are losing their jobs, and this time is no exception. Here's to hoping that they'll be able to find work and that RIM is able to actually use its "cost optimization program" to get new products out and recover some of what they've recently lost in terms of market share and mind share.

Via Reuters, Electronista, The Record


Don't forget to VOTE! Each week, PhoneDog Fans vote for their #1 smartphone in the Official Smartphone Rankings. Vote now and contribute to the industry's most relevant weekly ranking charts

Related posts

Comments & discussions  

63 Reactions to this post

"Is it the beginning of the end for RIM?"

Please limit your reaction to 140 characters or use comments for a longer reply :)
Thanks for your participation! :)

Jordan Brown
Jordan Brown RIM died awhile ago.
Jordan Brown
Jordan Brown Yeah. This is the end.
Erica Reid
Erica Reid I know this is the end of the road for RIM for me because I am changing to Android! Samsung Galaxy S 4G here I come!!!
Trever Pitts
Trever Pitts Rim bb is pretty much the first smart phone they came out in 1997 I believe almost 6 years be for iOS n funny thing apple at first did not want apps on there phone lol but no way will rim die there top 3 selling phones every time I go out u always see iPhone android n blackberry you never see wp7 but if u never used bb then don't say it sucks tell u own one
Andrew Moody
Andrew Moody Oracle will buy them....
Marti Ruiz
Marti Ruiz Rim= RIP
Jimmy Pop
Jimmy Pop They are already dead.
Holly Sobiecki
Holly Sobiecki personally I just discovered BB I really like it, don't care for all the apps anyway.
Richard Terkel
Richard Terkel WOW how many this is the death of RIM stories are gonna be posted. Did nobody notice the quick near 11% rebound of their stock today? RIM is going though a transition like many other very successful companies ... can you say Apple? Are they running late to the party probably but will they not get invited again, of course they will. RIM is a financially strong global company ... maybe not as fashionable as others at the moment but fashion as we all know can be fleeting. RIM will be around quite a long time.
Sumeet Deshmukh
Sumeet Deshmukh But, i'll say one thing "nokia will sigh no more"
Trever Pitts
Trever Pitts One last thing I message on ios 5 ripping off BBM. Thanks apple ripping of blackbeRy u could not think of any thing ur self
Trever Pitts
Trever Pitts Why do people want there phones to be more like computers? To me more shit u add to a phone more thing go wrong u don't need viewo games HD video chat or even 199999 apps its a phone #1 thing why u got it is to call people
Trever Pitts
Trever Pitts I use bb n most bb users don't care for apps I have a friend who use android he hates it how u have to get apps for every thing I love bb emailing easy to text easy to use I don't use the web that much on a cell phone other then a fb app that's it but I tryed android did not like it ios is ok still bb are the best for email texting the key board is best will rim die no n windows phones have all ways sucked windows 6.5 was shity
J Daniel González
J Daniel González The only thing i liked about my blackberry was getting my emails right away. Now with my iphone i get them like 1 or 2 hrs later lol but i have to say i love my iphone 4!!!! Sorry blackberry i had to replace u :(
Lorenzo Selvaggi
Lorenzo Selvaggi Rim = fossil
Susan-Marc Perez
Susan-Marc Perez I don't care for RIM anymore but I don't like to hear that people are getting laid off ...its not a good thing when you have to tell your family that you no longer have a job .. :-(
Nick LaSorsa
Nick LaSorsa As Daniel Tosh said: "BlackBerrys are for old people that think typing on an iPhone is scary"
Guillermo De León
Guillermo De León I doubt it.
Jason Vargas
Jason Vargas RIM still has SOME good things about them so they should sell to the highest bidder now that they're worth something. Apple would jump at the chance to take out the competition. Google would buy so they can add some ideas to the Android platform
Jason Vargas
Jason Vargas Sell Sell Sell!!
Jason Chandler
Jason Chandler I was a blackberry user for 10 years But now I am a iPhone user
David Morgan
David Morgan And it begins!!!!!!!!
Mario Gonzalez
Mario Gonzalez dont hate the playa, hate da game...
Frank Enstein
Frank Enstein Continue to polish the same turd instead of innovate, ya fail. people like their toys.
Anonymous Kmart,..... It's starting but it's not to late!!!
Charles L Kelley II
Charles L Kelley II That's the only os I have tried next to ios
Alex Simmons
Alex Simmons @BrianKeith you are right I have been saying that since the Blackberry Curves 8520's/30's came out...
Aaron Couts
Aaron Couts In the words of lil flip "game over"
Fernando Teixeira
Fernando Teixeira In portuguese RIM means kidney. Someone must be selling something to stay in business...
Kanwar Singh
Kanwar Singh I hate to say this but ... YES it is !!!
Patrick Scot
Patrick Scot Oh yea and PS RIM sucks worse than donkey balls
Brandon Folch
Brandon Folch I hope not, I really liked RIM.
Patrick Scot
Patrick Scot Rapheal your wrong buisness already switching from bb. Comcast is also switching from employee using bb.
Douglas J Kmiotek
Douglas J Kmiotek DOA!!!
Fredrik Jonsson
Fredrik Jonsson Doesn't necessarily have to be bad. They do not have the same turnover as Apple for example! To stay competitive you have to renew the company, just like Nokia did!
Rafael Ache
Rafael Ache The majority of their business users will go to Windows. Apple and Android are not going to do RIM in, its Windows that's going to put them away.
Norharishan Nordin
Norharishan Nordin ios and android are taking over the war. rim is now following symbian historical track
Jordan Mosley
Jordan Mosley Awww, poor RIM, Maybe they should start making WP7 or android phones, like Nokia went with WP7.
Jan Michael Cruz
Jan Michael Cruz nope not yet, phonedog and phonearena are dying
Tonio Johnson
Tonio Johnson They are dying, Apple and Google changed the cell phone game and RIM didn't bring anything new to the table to compete. You don't compete, you lose simply put. Yeah they still have very secure phones and operating system's, but most consumer's can care less about that now a days. Money from buisnesses and government agencies can only keep a company aloft for so long.
Robert Centennial
Robert Centennial beginning they have been dead for a year. The BB torch was the nail in the coffin.
Adelmo Vasquez
Adelmo Vasquez Nick koval its bb(blackberry) and I like bb there pretty good like me I have a laptop so I don't really care about internet and apps or games like iphones
David Bui
David Bui Hey, don't want a powerful smartphone, then blackberry is the best. It's affordable. All android devices are the SAME. -____-
Pierce Swan
Pierce Swan I don't think its the beginning of the end. I think the company is in for some hardship for next half of year then I think rim will go more touchscreen and follow trends more to try and compete and maybe stay on the map. Low but still ahead of winphone 7 and on the map.
Shahruk Khan
Shahruk Khan Why does RIM refuse to innovate? They simply keep using a tried and tested formula over and over, milking it for all it's worth
Anh-Tuan Le
Anh-Tuan Le RIM will end whenever Chancellor Jobs says that it ends. All hail Chancellor Jobs!!
James Gregory Kulp
James Gregory Kulp No this is not the end of rim. Rim is a great company and blackberry's are the coolest cell phones ever made to!
Nick Koval
Nick Koval Never heard of rim????
Jason Weaver
Jason Weaver If they don't get their act together yesterday, RIM is history!
Mahendra Narine
Mahendra Narine nope!RIM is GOOD...
El Chino
El Chino Jose Luis Farias Perez, checa este pedo!
Brian Keith
Brian Keith Rim should make a phone with Google for business and play it would bring the both of them a lot of attention espically at WES
Cody Sulouff
Cody Sulouff I thought RIM was already dead
Marcus Ziegler
Marcus Ziegler no ! RIM is great . i like it .
Marti Ruiz
Marti Ruiz I never tough to buy one
Quaiyim Gray
Quaiyim Gray Google is taking over , sowwie
Zac Hooper
Zac Hooper I hope so.
Bill Moran
Bill Moran No there are too many business and gvt agencies that use it
Danny Ortiz
Danny Ortiz Wouldn't be surprised.
Stacy Lander
Stacy Lander ....
Jerimiah Reece
Jerimiah Reece Yes. RIM stopped innovating and now nobody is buying their products. Just replaced my BlackBerry with a Droid X2.
Rick Harris
Rick Harris Sorry to say,yep.
Sepehr Taheri
Sepehr Taheri Fuck layoffs.

Most popular Videos
Most popular Videos
Most popular Videos

Most popular Reactions
Most popular Reactions
Most popular Reactions

This weeks "People's Choice Rankings" best smartphones
People's Choice Rankings

See all hot devices