New comScore report shows gains for iOS, Apple and Samsung, small loss for AndroidAlex Wagner - Editorial Director of News and Content
Research firm comScore today released its report on the U.S. smartphone market as it appeared at the end of January 2013. The group studied the industry for a three-month period ending in January and measured just how each manufacturer and platform had done in the U.S. during that time. On the OEM side, Apple claimed the top spot once again, growing 3.5 percent during the three-month period to finish with a 37.8 percent share of all smartphone subscribers in the U.S. Samsung also saw some growth during that time, gaining 1.9 percent to finish with a 21.4 percent share. The final trio of this top five all claimed shares of less than 10 percent each, with HTC grabbing 9.7 percent, Motorola earning 8.6 percent and LG finished with 7.0 percent.
Moving on to smartphone platforms, Android is wearing the championship belt thanks to its 52.3 percent market share. However, comScore's report shows that the little green robot actually lost 1.3 percent market share from October to January. Coming in second place is iOS, which claimed a market share of 37.8 percent at the end of January thanks to its 3.5 percent growth. Trailing far behind those two is BlackBerry and its 5.9 percent share, and rounding out the top five is Microsoft's mobile platforms with 3.1 percent market share and Symbian with 0.5 percent.
These latest comScore stats reinforce the fact that the smartphone industry is currently a two-horse race, both for manufacturers and for platforms. Apple and iOS are doing well thanks to the iPad, iPod touch and iPhone, and Samsung is doing substantially better than any other Android manufacturer due to big sales of the Galaxy S and Galaxy Note families. Whether or not that'll change any time soon remains to be seen, but HTC and LG are both hoping to try and steal some market share from Samsung with the One and Optimus G Pro, respectively. With the Galaxy S IV around the corner, though, they've got quite a fight ahead of them.