New comScore report shows growth for Windows Phone and Samsung, losses for BlackBerry and HTCAlex Wagner - Editorial Director of News and Content
What better way to ease into the weekend than with some fresh market share stats? That’s precisely what I’ve got for you today, courtesy of research firm comScore.
Today comScore reported the results of the U.S. smartphone market share survey that it conducted between November 2013 and February 2014. During that time, there were 163.2 million smartphone owners in the U.S., a stat that grew 7 percent during the 3-month survey period.
Looking at the smartphone platforms, we can see that Android ended the survey period atop the mobile heap with a 52.1 percent share, up 0.2 percent from what it started with in November. Apple’s iOS platform managed to grow 0.1 percent during the holidays to finish with a 41.3 percent share. Meanwhile, BlackBerry dropped 0.6 percentage points to finish at 2.9 percent, Windows Phone grew 0.3 percent and ended with a 3.4 percent share and Symbian held steady with a 0.2 percent share.
Apple claimed the top spot in the smartphone manufacturer ranks with a market share of 41.3 percent. Samsung was the next closest OEM, growing a full percentage point to end up with 27 percent market share. Rounding out the top 5 is LG with 6.8 percent, Motorola with 6.3 percent and HTC claiming a 5.4 percent share.
While most of these ranks have been the same for the past several comScore reports, one change that we saw in last month’s numbers was Microsoft pulling ahead of BlackBerry in the platform race. Windows Phone managed to widen its lead at the end of February, and considering that Verizon’s Lumia Icon launched near the end of February and no new BlackBerrys during the same period, it’s certainly possible that we’ll see Microsoft pull ahead even further in next month’s report.