BlackBerry CEO John Chen has revealed that the BlackBerry Passport will sell for $599 without a commitment. Chen said that while the Passport should be priced at around $700 because of its features, he thinks that BlackBerry should sell it for less in order to “try and get the market interested.”
The BlackBerry Passport features a 4.5-inch 1400x1400 display and a physical keyboard that doubles as a capacitive touchpad. The device is also rumored to include 3GB of RAM, 32GB of storage, a microSD card slot and a beefy 3450mAh battery.
While it’s interesting to hear that BlackBerry plans to offer the Passport for slightly less than other no-contract smartphones, that alone likely won’t be enough to sway most consumers from the likes of the Galaxy Note 4 and iPhone 6. The Passport’s big, square display and physical keyboard might help, but BlackBerry’s got some stiff smartphone competition heading into the holidays.