Last year, Samsung knew that it had to make waves. With the Galaxy S5 not really making any kind of impact, the manufacturer was looking ahead just as much as all the eager Samsung fans out there that wanted to see something new and exciting. I think, for the most part, the company followed through with the launch of the Galaxy S6 in 2015. Samsung made some major improvements and changes, and managed to dump the old plastic of old in favor of something that warranted a high-end price tag, and felt appropriately suited to house all those high-end specs.
There were some caveats, of course, and, as is par for the course, the internet’s denizens that cared enough to vocalize their discontent with those caveats spoke up the loudest. While the Galaxy S6 had a pretty fantastic physical design, a great camera, and plenty of other bonuses, many people focused on the fact that it didn’t have a removable battery, and a microSD card slot for expandable storage.
The truth is, I don’t blame a single person for decrying Samsung when they didn’t include those things. I don’t even personally care about either one of those features, but considering Samsung had been promoting them, even just months before they announced the Galaxy S6, it seemed odd that the company would just drop them altogether. Samsung put a lot of effort in differentiating its Galaxy S5 from the current iPhone of the time by promoting the removable battery and expandable storage, and then, without warning, decided those things weren’t important after all.
That is, until the Galaxy S7.
Here we are in 2016 and Samsung’s newest flagship managed to bring one of those aforementioned features into the fold. We’ve got expandable storage in the next big thing, and Samsung made improvements to the battery and software running on the phone to hopefully get the removable battery fans on their side. With expandable storage up to 200GB, that’s plenty of room to store things, especially when coupled with a healthy dose of cloud storage.
I’ve got a friend that, up until the Galaxy S7 came out, he was still using a Galaxy S5. He told me last year, when that particular model was unveiled, that the lack of expandable storage meant he wasn’t going to upgrade. Despite the fact other devices offered the feature, like LG’s G4, he refused to switch manufacturers. He’s loyal to Samsung, so he just decided to wait and hang onto his beat up Galaxy S5.
So when the Galaxy S7 was announced, he made the switch as soon as he could. He told me he didn’t even look at any of the other features. He didn’t care about the camera, because he just assumed it would be good enough for his needs. He didn’t care about the screen’s resolution, or the processor under the hood. All he cared about was if he could put his microSD card in the phone and keep everything, without any hassle.
So I couldn’t help but think: When it comes time to switch devices, is the decision this easy for you? If you upgraded to the Galaxy S7, what was the deciding factor for you? Which device did you switch from? Let me know!