Amazon and Google are major players in the smart speaker market that have several different models to choose from, ranging from small and affordable devices to large and pricier ones. Now a new report claims that Samsung wants to emulate this strategy.
Samsung is reportedly working on a new Galaxy Home smart speaker with the model number SM-V310 (the regular Galaxy Home is SM-V510). According to SamMobile, this will be a cheaper model that's meant to compete with the Google Home and Amazon Echo, which typically sell for $129 and $99, respectively. Unfortunately, the only other detail known about this upcoming Galaxy Home speaker is that it'll be available in black.
The regular Galaxy Home was announced earlier this year, and while Samsung hasn't disclosed the device's launch date or price, it's expected to be a premium device meant to compete with the likes of the Apple HomePod and Google Home Max. Those high-end smart speakers can be tough sells for many consumers, though, as the smart speaker market is still fairly new and a lot of people aren't looking for high-end sound.
That's where devices like the Google Home, Home Mini, Amazon Echo, and Echo Dot come in, offering the smart speaker experience for a more affordable price. And if Samsung wants to become a serious player in the smart speaker market, it'll need an affordable option to tempt the mass market away from Amazon and Google's offerings.