Samsung is working with Google to integrate Bixby with several popular Google apps. This includes Google Maps, Gmail, Google Play, and YouTube. However, Samsung didn't share much more on the effort, so it's not known when this Bixby integration will roll out.
This is pretty big news for Bixby. To date, Samsung's assistant has been a bit lacking compared to competition like Google Assistant. That kind of makes sense when you consider that Bixby launched later than some of its competition, but if Samsung wants Bixby to take off, it's got to improve it and add features that'll convince Samsung device owners to use it. By integrating popular Google services like Google Maps, Gmail, and YouTube with Bixby, Samsung is making its assistant more attractive to Galaxy users who might normally just call on the Google Assistant.
Samsung Galaxy owners, how often do you use Bixby? Do you think Bixby gaining integration with these Google apps will get you to use Bixby more?